Good leaders are great storytellers

Good leaders are great storytellers

07 February 2022
Gerrit Sarens
Gerrit Sarens
  • Do you know what Elon Musk and Jeff Besos have in common?

  • Not only the fact that they are both millionaires or they are both interested in conquering space.

    They both forbid their employees to use boring PowerPoints in meetings.

    And they are right!

    Boring slides full of bullet points significantly reduce the impact of your meeting.

  • To attract the attention of your audience you need a strong story supported with great visuals

  • Communicating effectively and inspiring & convincing others are two important competencies of the Ambits Leadership Guide (level 2: leading the others).

    Storytelling is a tool that great leaders must master.

    Images, and more specifically drawings, attract people's attention and are easily remembered by our brain.

    They make your stories clear and unforgettable for your audience.

  • But I can't draw!

  • In this 90 minutes online workshop, you will learn how to build a great visual story in 5 steps without being a drawing talent.

    Compose stunning visuals by selecting world-class illustrations from the Drawify library.

    Axelle Vanquaillie introduces you to the world of Drawify.

    When? 8th March 2022 (12.00 - 13.30)

    All participants get a 2-month free trial of Drawify

    Register here.

Struggles of a manager

Managers are

  • not or inadequately trained in this role


    • lack self-confidence
    • don’t know how to go from being a colleague to being a boss
    • need to loosen up on the command & control leadership style
    • must let go of the (technical) expert status
    • cannot give or accept constructive feedback
    • feel pressure to perform as manager
    • have difficulty building relationships
    • want to be liked by everyone or want to be the ‘bad boss’
    • play the hero
  • are struggling


    • stay too involved in operations
    • have trouble prioritizing
    • cannot delegate
    • fear conflict situations
    • disconnect from the team
    • deal with flawed strategic thinking
    • do not relate to higher management
    • lack clear communication skills
    • remain not self-aware
    • avoid difficult conversations
    • miss political antennas
    • ...
  • capable of more


    • need mental preparation as successor
    • need to be able to lead big changes ahead
    • need to learn to be emotionally resilient and in control
    • need to learn to make big decisions fast without all the information
    • must become persuasive presenters
    • need to learn how to cultivate their own personal brand
    • need to learn how to lead by example
    • manage by trust, not by fear
    • need to overly develop empathy
    • ...
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